PostHog vs Amplitude for startups
PostHog bundles product analytics, session replay, and flags (and can self-host). Amplitude focuses on best-in-class analytics.
Best for: Engineering-led teams wanting an all-in-one, open-source-friendly suite.
Best for: Teams that want a dedicated, polished analytics platform.
| Feature | PostHog | Amplitude |
|---|---|---|
| Category | Analytics | Analytics |
| Best for | Technical startups that want self-hostable, privacy-friendly product analytics with a generous free cloud tier. | Growth-stage product teams that need deep behavioural insights and experimentation in one platform. |
| Free plan | Yes | Yes |
| Pricing | Free up to 1M events/mo; usage-based paid tier | Free Starter plan; paid plans available |
| Budget fit | Free / under $50 | Free / under $50 |
| Best stages | Idea Stage, MVP Stage, Early Revenue, Scaling | Early Revenue, Scaling |
| Key tags | Analytics, Open Source, Session Replay, Feature Flags, Privacy | Analytics, Product, Experimentation, Growth, CDP |
The verdict
PostHog is great when you want analytics plus replay and feature flags in one tool; Amplitude when analytics depth is the priority.
PostHog vs Amplitude FAQ
PostHog vs Amplitude: which is better for startups?
PostHog is great when you want analytics plus replay and feature flags in one tool; Amplitude when analytics depth is the priority.
Is PostHog or Amplitude cheaper?
PostHog: Free up to 1M events/mo; usage-based paid tier. Amplitude: Free Starter plan; paid plans available.
Can I use both PostHog and Amplitude?
Often yes — many startups combine tools. But for overlapping jobs, pick one to avoid paying twice. PostHog bundles product analytics, session replay, and flags (and can self-host). Amplitude focuses on best-in-class analytics.